BeautyTech AI Insider

August 22, 2022

Beauty brands or retailers always look for new ways to keep their businesses competitive and to stay in customers' minds. But, before jumping on the beauty technology wagon, take notice of what to consider to ensure the success of your next program.

July 12, 2022

The goal of this playbook is to guide brands through a sustainable digital infrastructure roadmap while providing actionable points to continue delivering on brands' promises and augmenting their CSR initiatives through personalization and technology.

June 22, 2022

This article addresses how beauty businesses should deal with consumer data privacy and what steps to take to protect your customers' privacy –particularly in beauty-tech, where sensitive personal data is often at stake.

June 16, 2022

As beauty brands and retailers are trying to master their brand experience, it is clear there is a need and an opportunity for a more comprehensive approach to measuring the performance of beauty tech solutions effectively

April 13, 2022

Step-by-step guide on how to optimize your digital efforts and turn your brand experience into a revenue making machine!

March 22, 2022

Consumer data is entering a new era. In response, tech giants are phasing out third-party cookies and turning to zero-party data and first-party data.

March 8, 2022

As a company that works at the intersection of beauty and technology, we are lucky to have inspiring role models everywhere we look. These are some of the trailblazers in the beauty industry that challenge the status quo and drive the beauty industry to be more diverse, inclusive and equitable.

March 3, 2022

With consumers becoming increasingly invested in overall wellbeing and hair health, it appears the haircare segment is finally settling into its moment. Previously haircare was mainly sold as low-end products in drugstores or as high-end products in salons through hair professionals.

February 15, 2022

We unpack why brands and retailers like Sephora, Bulldog Skincare For Men, Duolab, BABOR, Shiseido, Walmart, and No7 Beauty Company, succeed in connecting with shoppers on a deeper and more personalized level.

January 27, 2022

At Revieve, we have developed an end-to-end offering where you get everything you need for the best-personalized digital brand experience for your customers. With the lowest cost of ownership, Revieve ensures you avoid lengthy implementation processes, expensive single-channel solutions, and continuous integrations.

January 10, 2022

Migrating from person-to-person selling to digital channels and keeping its diligence closely on its customers, the direct selling beauty business rolled out new ways and means by which it continues its upward trajectory.

December 9, 2021

Today's consumers live in a multi-touchpoint world, customer journeys have become more complex, information-filled, and definitely not linear. Learn how brands can ensure that consumers get the support needed at every stage of the customer journey.

October 15, 2021

Preparing to meet your customers where they like to shop is a must every holiday season. Here we share how to use Revieve-powered experiences to delight your customers and increase sales.

September 28, 2021

Gen Z is the generation that’s here to shake the business of beauty - they are a generation that’s all about creativity and meaningful living.

August 24, 2021

During the lockdown, consumers became comfortable in their skin and are now looking for products that won't compromise the health and vitality of their skin. As a result, the line between makeup and skincare categories has blurred lately.