Juliana Pereira brings over two decades of marketing and tech experience to Revieve’s rapidly expanding leadership team
Chicago & Helsinki (3.11.2022) – Revieve®, a personalized digital brand experience company working with global brands, retailers, and digital services providers in the beauty, skin, health, and wellness categories, today announced the appointment of Juliana Pereira as Chief Marketing Officer, furthering the companies mission to support the rapidly expanding beauty consumer market and personalized product development within the U.S.
Bringing more than 20 years of experience in marketing, commerce and technology, Pereira most recently served as Vice President of Marketing at Flow Commerce, a cross-border e-commerce platform acquired for $500M by Global-e Online in January 2022. Previously, Pereira served as Vice President of Marketing at Smartling, a language translation platform, and has held management roles and key contributing positions at Ralph Lauren, The Met Store online (The Metropolitan Museum of Art), Ziff Davis, and eMusic.
We are thrilled to welcome Juliana Pereira to our leadership team, said Sampo Parkkinen, CEO of Revieve. With her extensive knowledge in marketing functions and management experience within the growth company space, Juliana is the ideal hire to lead us in our next phase of growth within the beauty and tech industry.
Pereira holds a Bachelor of Arts from Brown University and a Master of Arts from the New School University. In addition to her previous roles, Pereira has been an active volunteer since 2010 at the New York Women’s Foundation, a 501c3 charitable organization supporting women’s rights in New York City.
I am excited to join the Revieve team and help expand customer and partner relationships through our continued marketing efforts, says Juliana Pereira. AI and AR-powered beauty experiences are the future of the industry, and I’m eager to lead well-rounded marketing initiatives that drive impact and bring our personalized digital beauty solutions to beauty brands and retailers globally.
Revieve is the preferred provider to brands and retailers across five continents for delivering a digitally-driven, personalized brand-experience, leveraging state-of-the-art AI/AR technology. Working with our partners, Revieve has transformed the customer-experience for skin care and color cosmetics through its proprietary technology, the Revieve Health-Beauty-Wellness Platform.
With easy-to-use self-diagnostic modules that personalize search, product discovery and shopping experiences, Revieve’s digital beauty platform delivers consumers targeted products, services and treatments. Encompassing all facets of the health, beauty and wellness industry, Revieve’s trusted powered-by modules include the AI Skincare Advisor, AI Makeup Advisor, AI Suncare Advisor and AI Nutrition Advisor. The Revieve platform seamlessly integrates personalized shopping solutions, in-person and live-video consultations with health and beauty advisors, driving tangible business value by increasing consumer engagement, conversion and basket size across all digital in-store and online brand touchpoints.
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