Sampo Parkkinen - CEO/Co-Founder
Sampo Parkkinen is the CEO and Founder of Revieve, a personalized digital brand experience company working with global brands, retailers, and digital services providers in the beauty, skin, health, and wellness categories. Sampo has a long record of successfully guiding and scaling companies, serving as an early-stage investor, venture partner, and board member in technology companies including SportIQ, PromoRepublic and others. Prior to devoting his work full-time focus to Revieve, Sampo was a founder and COO at RapidBlue Solutions, a Finland-based shopper analytics company providing brick-and-mortar visitor analytics to retail and commercial property ShopperTrak successfully acquired.
Today, as a serial technology entrepreneur, investor, author, and Contributor at Forbes, Sampo leverages his extensive experience working with digital solutions and technologies to enable brand experience for brands and retailers across the skin, health wellness, and beauty categories. Sampo is also a frequent guest speaker at retail and beauty technology events and conferences. He is often seen on different media channels and the leading trade media magazines across the globe, including The Telegraph, Business Of Fashion, Coveteur, Vogue Scandinavia, Glossy and more.
He takes pride in giving back to the community and serves as a mentor for the Techstars accelerator program in Chicago and a venture capital firm focused on growing companies that generate positive outcomes in education, health, economic empowerment, and environmental sustainability.
Sampo is a lifelong learner and a proud dad. In his free time, Sampo enjoys playing sports and spending time with his wife and three children.
CHICAGO – Revieve, a market-leading beauty-technology company working with more than 70 brands, retailers and digital service providers across four continents, announced Thursday the launch of a new digital advisor offering – the AI Nutrition Advisor.
The AI Nutrition Advisor enables consumers to discover their optimal vitamin and supplement regimens that adapt to each individual’s personal health and wellness goals through personalized search, discovery, evaluation and purchasing experiences.
Through Revieve’s global partner program, brands, retailers and digital service partners can now deliver a broader mix of trusted intermediary services, offering their customers a personalized commerce experience across health, beauty and wellness verticals. By recommending fully customized nutrition routines, Revieve’s partners are providing more engaging offerings that drive consumer engagement and e-commerce conversion growth, in addition to improving their retargeting and loyalty programs.
The AI Nutrition Advisor functionality is easy to use. First, the tool collects user inputs, concerns and preferences regarding their individual health and wellness goals. Next, Revieve’s selfie analysis, which measures more than 200 metrics to deliver a highly personalized user experience, provides consumers with an in-depth analysis of their skin health. Finally, the AI-powered product recommendation engine combines user and selfie analysis data to educate and recommend targeted vitamins and supplements.
The service is another key module in Revieve’s Health-Beauty-Wellness platform, a proprietary self-diagnostic tool that personalizes shopping experiences for skincare and cosmetics through its AI Skincare Advisor, AR Makeup Advisor and AI Suncare Advisor.
“The coronavirus crisis has accelerated consumers’ demand for skincare products as part of an increased desire to take care of their personal health and well-being,” said Sampo Parkkinen, CEO of Revieve. “The launch of our AI Nutrition Advisor helps consumers cut out the confusion and distrust associated with the product discovery and consumption of beauty vitamins and supplements, making it easier for them to find the right products for their needs.”
Revieve will provide a demo of the AI Nutrition Advisor today, December 3 at 11am PT/2pm ET, as part of a larger event on current beauty trends and the changing beauty market. For more information, please visit https://www.revieve.com/beauty-from-within.
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