January 2026 Performance Index
Period:1 Jan – 1 Feb 2026
User Journey Performance
- 76%
Completion rate
- 66%
Selfie capture rate
- 7%
Navigate to PDP
Commerce Impact
- 29%
Purchase actions
- 13%
Add-to-cart rate
- 9%
Single add-to-cart
- 5%
Checkout rate
Strong uplift across conversion-oriented actions, confirming Revieve’s role as a revenue-enabling layer
Engagement & Traffic
Engagement remained stable throughout January, with clear spikes driven by recalled usage and returning users
Skin Insights
Top Skin Concerns
- 16%
Visible pores
- 11%
Redness
- 10%
Dull / tired skin
- 10%
Dark circles
- 9%
Acne
- 35%
Combination
- 19%
Oily
- 18%
Dry
- 15%
Sensitive
- 13%
Normal
Skin Type Distribution
25%of users
Didn’t know their skin type, highlighting Revieve’s role in skin education and guided discovery.