BeautyTech AI Insider
Channel Strategy
How beauty brands orchestrate a connected experience across every channel.
September 15, 2022 · Revieve
6 Things Beauty Brands and Retailers Can Do To Prepare for the Metaverse
Check out revieve's six ways beauty businesses can utilize the benefits of the early Metaverse and shape it to their advantage today.
January 27, 2022 · Revieve
How Brands & Retailers Save Costs in Beauty Tech Implementation
At revieve, we have developed an end-to-end offering where you get everything you need for the best-personalized digital brand experience for your customers. With the lowest cost of ownership, revieve ensures you avoid lengthy implementation processes, expensive single-channel solutions, and continuous integrations.
January 10, 2022 · Revieve
The Technology Augmenting the Role of the Independent Beauty Business Consultant
Migrating from person-to-person selling to digital channels and keeping its diligence closely on its customers, the direct selling beauty business rolled out new ways and means by which it continues its upward trajectory.
December 9, 2021 · Revieve
The Makeup Customer Journey: How Brands Personalize for The Consumer
Today's consumers live in a multi-touchpoint world, customer journeys have become more complex, information-filled, and definitely not linear. Learn how brands can ensure that consumers get the support needed at every stage of the customer journey.
April 12, 2021 · Revieve
2019 – The Year of Beauty Gadgets?
During 2018 beautytech slowly and steadily established itself as a term widely used across various beauty-related hardware and software innovations. 2019 has also started with a bang with CES revealing new beautytech innovations and NRF showcasing the latest retail innovations for the upcoming year. But what did we learn from 2018 and what’s really ahead for 2019?
April 12, 2021 · Revieve
5 Trends Transforming E-Commerce Personalization
Personalization has been primarily concentrated on online networks. Digital-only channels are valuable, but from the customer perspective, the relationship must be consistent across all interactions, whether in-store, email, online, offline, or mobile.
April 12, 2021 · Revieve
Beauty Retail - Digital and Personal
Beauty is likely the most personal vertical of all retail. As such, being successful in beauty retail requires more personalization efforts from retailers and beauty brands alike than other verticals do.
April 12, 2021 · Sampo Parkkinen
Beauty Retail is about the Experience
Beauty is likely the most personal category of all of retail. It's also a category where there is enormous competition between brands, channels, and retailers. The number of potential alternative products accompanied by the vast number of choices as a shopping destination for beauty products leaves the consumer overwhelmed and sometimes frustrated.
April 12, 2021 · Revieve
Beautytech 2019
Beautytech has been trending in 2018 across all regions of the world and we've seen big exits by Modiface or GlamST where brands and retailers are acquiring not just technology but also talent from the limited amount of established expertise available.We are still in early days of leveraging technology to serve the demanding beauty customers and in 2019 we will be still taking baby steps to achieve significant results. But lets do a short recap of 2018 and what is expected in 2019?
April 12, 2021 · Revieve
Bridging Online and Offline through Digital Beauty Solutions
The trust generated by the in-store beauty consultant creates a shopping environment where customers have faith in the products they are buying, largely due to the influence of a physical person who serves them in the store.
April 12, 2021 · Revieve
How The Pandemic Has Affected The Retail Holiday Season
The success of holiday sales relies on whether brands and retailers can stay agile and pivot to serve customers best, strengthen fulfillment and supply chain capacity, redesign the consumer experience by leveraging advanced technology, and embrace the challenges to capture growth in unusual conditions.
April 12, 2021 · Revieve
How to Improve Beauty Shopping Experiences Within Retailers?
We've seen brands like L'Oreal launching their various skin analysis, makeup virtual try-on and other solutions on third party retailer sites like Amazon, Tmall, WeChat and also within multiple retail in-store locations. Did you know that this is not just fun reserved for big brands with multi-million budgets but your brand could do it as well?