Clean serum specialists, BOOST LAB, launch Skin Advisor, a new tool helping consumers better select targeted facial serums specific to their skin needs and concerns.
10 February 2021, Sydney - Australian cosmeceutical brand BOOST LAB, in partnership with Revieve, a market-leading beauty-technology company, today launched its innovative Skin Advisor technology, giving consumers personalised skincare advice and product recommendations in less than one minute. BOOST LAB has added Revieve’s skin diagnosis and AI-recommendation engine to its website, giving BOOST LAB customers access to the Revieve Digital Beauty Advisor.
Available via the BOOST LAB website, consumers can now receive free, personalised skincare advice based on the user’s skin metrics, which adopts artificial intelligence, expert algorithms and real-time information, such as the user’s location, to determine an overall skin "health” score.
To use the tool, consumers take a selfie using the Revieve Digital Beauty Advisor and answer a few questions related to their skin type and any personal skin concerns they would like to improve. They are then given AI-driven BOOST LAB serum recommendations and personalized skin care advice based on over 100 different metrics and 30,000 images of demographically representative people.
In the background, the innovative software references more than 100 key metrics and 30,000 other users results to provide an overall score. Categories include:
BOOST LAB’s Skin Advisor was created in response to the growing demand for convenient and personalised skincare advice. The software now makes it easier to self-select the right treatments, eliminating countless hours spent researching products, or forming a regimen based on trial and error.
Brand founder and skincare entrepreneur, Craig Schweighoffer, is hoping the new technology will encourage accessibility in the skincare industry, making it easier for consumers to find the right solution for their skin concerns online and in-store. His philosophy is simple: Serum for the People; which strives for high-quality serums using gold-standard ingredients at an affordable price.
“The Skin Advisor technology, powered by Revieve, will give our consumers the opportunity to gain expert feedback and recommendations swiftly and confidently. Our products are already created with simplicity in mind, so the app will further assist in matching people to the quality serums and products they need most, -with nothing more than a selfie.”
Skin Advisor is available to use via the BOOST LAB website, without the need to sign up for future correspondence. The information for the scan is store anonymously and images are deleted immediately.
Find your perfect skincare match via BOOST LAB’s Skin Advisor here.
For more information, hi-res imagery or samples please contact:
Isabella Donato | email@example.com | 0448 002 962
About BOOST LAB:
BOOST LAB is a revolutionary new range of single focus treatment serums that puts the power to create good, healthy skin back in the consumers hands. BOOST LAB knows consumers want a solution unique to them. They’re seeking products with specific ingredients at an affordable price point. The range gives the consumer flexibility to create a tailored routine that can be used in combination and as a “BOOST” to their usual skincare regime. Each Booster is formulated with specifically chosen high quality actives that are proven to work for a targeted concern at high percentages to ensure maximum efficacy.
Stockists: AdoreBeauty, Amazon Australia and Active Skin.
Socials: @boostlabco on Instagram and Facebook.
Revieve is the preferred partner to brands and retailers across four continents for delivering a digitally-driven, personalized customer-experience leveraging state-of-the-art AI/AR technology. Working with our partners, Revieve has transformed the customer-experience for skincare and color cosmetics through its proprietary technology, the Revieve Health-Beauty-Wellness Platform.
With easy-to-use self-diagnostic modules that personalize search, product discovery and shopping experiences, Revieve’s digital beauty platform delivers consumers targeted products, services and treatments. Encompassing all facets of the health, beauty and wellness industry, Revieve’s trusted powered-by modules include the AI Skincare Advisor, AR Makeup Advisor, AI Suncare Advisor and AI Nutrition Advisor. The Revieve platform seamlessly integrates personalized shopping solutions, in-person and live-video consultations with health and beauty advisors, driving tangible business value by increasing consumer engagement, conversion and basket size across all digital in-store and online brand touchpoints.
User Sheet: Skin Advisor
1. Visit Skin Advisor via desktop or mobile and enable camera settings and follow the prompts.
2. Submit a selfie following the instructions provided. Alternatively, skip this step and answer a few more questions about your skin health. In the background, the AI technology analyses your skin health working to develop your skin metric score.
3. Skin health check complete and results delivered. Users have 15 key metrics to review which details further information on their skin health. Users can click through the results by toggling from left to right. At this point, all data and images are immediately deleted, securing the users anonymity.
4. Users can review the recommended products unique to their skin health.